- Recently launched on the Googleplay and Apple store internet platforms, the English version of the Guide opérationnel de gestion de fortune ("An operator's handbook to wealth management") by Blaise Goetschin and Constantino Cancela, identifies the real issues and good practices for effective wealth management. The eBook, published by Alternative Communication, follows on from the French version published in hard copy format by Editions Favre in 2017.
Co-authored by the bankers Blaise Goetschin and Constantino Cancela, the book constitutes an operational guide for the modern-day, autonomous and methodical investor. It identifies the fundamental principles of investment, on and off the stock exchange. It informs the reader how to steer clear of irrational reactions of financial markets over the short term and puts forward a realistic and proven investment philosophy.
The guide is constructed around one core recommendation: the need to relentlessly adopt a critical stance towards "dominant financial thinking", fuelled by purely quantitative financial theory, fashion or aggressive financial marketing. The guide provides many useful points of reference for investors wishing to operate with rationality and effectiveness. Above all, it stresses the importance of long-term investing. Only over that time-frame can stock market valuations properly reflect economic fundamentals, the sole true value creators. Over shorter terms, markets are known for alternating phases of under- and over-reacting to information and rumours of any origin.
Prefaced by Mickaël Mangot, an economics professor and lecturer at ESSEC Business School (Paris) and a specialist in behavioural finance, this guide, a pocket-sized handbook for investors, also advocates spreading one's wealth over the broadest possible horizons, going beyond the merely familiar assets. While efficient diversification is a well-known principle, it can only be implemented successfully by employing a methodical and persistent approach, two tactics advocated by the authors in order to achieve not only a high but also a consistent level of performance. A useful and profitable book...
To order the ebook
N° ISBN : 978-2-8289-1655-8 Price: CHF 8.- / Euros 8.-.
Blaise Goetschin / Constantino Cancela : link to the biographies : http://alternative.ch/fr/authors
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