- WROCLAW, Poland, February 16, 2016 /PRNewswire/ -- "Business of the Year" winner Nettlebrings a new solution to the pharmaceutical market, allowing drug producersto save time and money. Based on observed changes of the global pharmaceutical market Nettle has enriched the scope of their services with the elements the medicines' manufacturers lacked and the wholesales had. This way the company became promoters of a direct distribution model called DTP - direct to pharmacy. (Logo: http://photos.prnewswire.com/prnh/20150217/731163 ) Heightened competition makes established and traditional sales processes via wholesale distribution channels out-of-date. Change has arrived for the pharmaceutical industry and many of the leading drug manufacturers have already decided to introduce the DTP model. DTP takes a new approach to distribution and allows producers to gain greater control over the distribution (prevention of parallel trade and uncontrolled export of drugs abroad) and promotion channel. Direct to pharmacy model is based on the realization of sales of medicaments directly by producers without intermediaries (wholesalers), requiring an operator to handle the distribution process. Nettle provides comprehensive support for sales, logistic and financial-accounting services, all under one contract serviced by the operator. The company has already successfully launched several projects for international pharmaceutical companies in Poland - acting as DTP provider and is now looking for the new partners throughout Europe. About Nettle Nettle started its business activity in 2006 as a financial company operating in the field of management and financing of hospital receivables while assuming the risk of their solvency. Thanks to tools developed by Nettle such as risk assessment system, IT system for monitoring of receivables and the experienced team, they became an important partner for many pharmaceutical companies. Today, they can offer the medicines' manufacturers a wide range of services from the organization of the sales process to the financing of receivables and accounting of all transactions. For further information: If you are interested in Nettle products and services or would like to launch the cooperation please contact them via e-mail : dtp@nettle.pl http://directtopharmacy.pl/wp-content/uploads/2016/02/chart_1.jpg http://directtopharmacy.pl/wp-content/uploads/2016/02/dtp-ulotka2.pdf Media contacts: NETTLE S.A. ul. Hubska 44 50-502 Wroclaw, PolandEwa Doroszuk email: ewa.doroszuk@ortie.pl tel. +48-71-715-67-90 mob. +48-727-670-506